Sitting at my house that week in the hot summer of Delhi NCR just a couple of months back, I lost hope on another major Indian public sector company, BSNL or Bhart Sanchar Nigam Limited (For those who are wondering which was the first it was the Electricity Board). Having already called the BSNL helpline a million times to know what had happened, I wondered whether anyone actually new about how to get an internet service provider who was cheap as well as provided good service. As I have learnt over my lifetime the only two things that know the right answer for any question are GOD and Google, I tried the latter one. To my shock I actually couldn’t find any site that offered me a comprehensive picture of which broadband service to use and the best possible way was to individually look at all individual service providers.
Thus started the journey of “Aajkideals.com”, the journey towards providing Indian consumers information and the best deals for telecom and other products. I wouldn’t say that I was Newton and Gravity came to my mind as soon as the apple struck me, rather I would say that my search for my own query to find the best broadband deal as well as my previous work experience and some west based price comparison sites guided me to create this database for all of you.
One may ask that what do I have in my website that a net surfing dude cant find in his spare time over the net or in short what is my “Competitive Advantage”. Well to answer this I would say Aajkideals.com provides you with a single comprehensive database where you can find a deal to suit your requirements as well as find deals that may not be available at a store. Besides I also have included a section which helps consumers vote for their previous or present service providers (broadband, Mobile and DTH) as well as earn rewards while voting for their favorites.
But wait; didn’t someone say that Aajkideals.com was a free unbiased comparison site? If so how is Aajkideals.com getting this money to give free gifts and providing these deals to consumers? These were some questions that too came to my mind while planning for the site and I designed a system where I get a small percentage out of each deal that I provide, but due to my minimum overheads (no shop, no promotions, etc.) and high volumes I pass these benefits to the consumer and maintain minimum amounts for hosting Aajkideals.com as well as providing you with the superior service and within 48 hrs delivery of your selected product. This also helps me provide an unbiased opinion on the service providers without worrying about any financials.
I do hope that this journey of information and empowerment of Indian consumers has many a milestones to reach, and I do look forward for partnerships with fellow bloggers, websites and telecom service dealers across India to help me reach out to the farthest possible points in India. I also hope that in this weekly blog I keep informing you about the newest features that Aajkideals.com has added as well as any new developments in the Indian telecom markets.
Thanks and see you all next week,
Vineet
and hope to see everyone again next week for the voting at Vote to Win (
