3G or 3rd generation mobile telecommunications is a generation of standards for mobile phones and mobile telecommunications services fulfilling the International Mobile Telecommunications-2000 (IMT-2000) specifications by the international telecommunication union. Application services include wide-area wireless voice telephone, mobile internet access ,video calls and mobile internet, all in a mobile environment.
3G Services is actually an internet service provided by the telecom industries to the end users, for fast surfing, internet browsing and other things and applications which are manage through internet.
3G usually portray the power of speed. The internet speed which is needed by every individual in today’s world. Before 3G was launched there was an era of 2G, where people managed and compromised with the speed, even today there are several 2G users in India. They probably don’t have the idea of 3g plans for mobile phones, so they didn’t bother to activate the 3G plan for mobile phone.
Because they don’t really have to do much with 3G network, neither they use video calling services or other services provided by 3G. Even now people are unaware about the 3G cheap mobile plans.
There are 3 types of internet users, low end, medium end and high end users of 3G services.
Low end user: A person who is not an internet freak, mostly use mobile phone for calling and receiving. These users probably prefer 3G mobile plans of the validity of 1 day to 7 days validity.
Medium end users: These users use the internet service when needed. These users prefer to activate 3G mobile phone plans for the validity of 7 days to 1 month.
High end users: you can also call them an internet freak 24/7 online. FB, twitter, browsing, video streaming and video calling they need everything on the go they active 3G mobile plan at cheaper rates. As we know these people are high end users they activate high price 3G mobile phone plans.
So taking everything into consideration, these telecom services have come up with different 3G data plan for mobile phones. Different plans for different types of user,
Telecom giants like Vodafone, airtel, idea cellular, reliance has come up with some exciting 3g data packages for mobile phones for different types of users. These 3G mobile phone plans are based on budgets, days, usages, so keeping all the characters into consideration these companies have come up with competing pricing strategies.